Bill Cunningham
As a 25 year veteran of AT&T, Bill was AT&T's Director of Military Marketing
for ten years. During that time he managed a $1.0B contract between the
Army Air Force Exchange Service (AAFES) and AT&T. He also led the bid
team that won a $1.5B contract with the Navy, Marine Corps and Coast Guard
Exchanges. Through his active involvement in the American Logistics Association,
Bill gained an understanding of the pertinent issues impacting the military resale
industry; he is a former Board Member and Treasurer of the ALA
Along with his experience in the Military Market, Bill has worked with national
retailers including 7-Eleven, Family Dollar, Office Depot, Safeway, Dollar Tree and
Sunoco. Bill has a strong sales and technology background and is an experienced
marketing professional
Rosemary O'Brien
Rosemary has 25 years of marketing experience working for both clients and ad agencies in manufacturing, service and retail businesses. From 1991 till 1997 she was president and owner of The Muldoon Agency, a direct-selling unit of Young & Rubicam that she took private via a management buyout in 1993. In 2002 Rosemary led the AT&T bid team that won a seven-year $700M omnibus contract with AAFES for a wide array of communications and Internet services. Recently she led AT&T's global military marketing team, where she managed AT&T's response to special needs brought about by U. S. actions in Iraq and Afghanistan, including requirements for special products, pricing and marketing plans, and a pro-active communications program targeting Capitol Hill and the Dept. of Defense. She maintains an extensive network of contacts at bases, military headquarters, military exchanges and in Washington, D.C.
Rosemary has an extensive marketing background and has worked with companies including Citibank, Southern New England Telephone Company, AT&T Universal Card, Prestone and STP, Met Life, Dr. Pepper, Miller Brewing, Hertz and Fuji. She has a rich set of marketing and negotiating skills with the know-how to use them effectively.
To contact Bill or Rosemary, simple click on our email address:
info@militarymarketingllc.com


